Custom Closet Systems

Problem

Local shoppers often research for weeks before requesting a quote. This custom closet company needed retargeting plus search so high-intent homeowners still saw the brand while deciding. Geo-focused campaigns around the showroom market and CRM opportunity tracking kept the review grounded in local demand.

Solution

• Ran Search with Meta tests and an emphasis on AdRoll retargeting and lookalike audiences.
• Focused geographic targeting around the showroom market to keep the campaign grounded in the local service area.
• Tracked site visits and CRM opportunities so reviews included website activity and recorded sales inquiries.